ROUND 12 RESULTS
The fight to the semi finals of the 2012 Battle Of The Brands was a vicious one with the fourth and final brand decided in the battle between two of the major contenders, Capita and Nike. In a heated match between these Northwest based brands, David beat Goliath, and Capita came out victorious. This win advances Capita into the semi finals round in a match-up against ThirtyTwo. Be sure to click here to watch and vote for the latest Battle of the Brands match-up.
ROUND 11 RESULTS
The troops fighting it out in the Battle of the Brands are starting to advance to the front lines and things are escalating quickly. Last round in one of our closest duels yet, the ThirtyTwo team narrowly beat out Nitro to advance to the semi-finals against the winner of Capita vs. Nike, which is underway right now. The final four is upon us after this round, so make sure you stay with us as the field is slimmed down and the battles heat up. Both the Volcom and Never Summer edits are posted below in addition to all of the 2012 Battle Of The Brands submissions. Be sure to click here to watch and vote for the latest Battle of the Brands match-up.
ROUND 10 RESULTS
When Never Summer signed on to participate in our 2012 Battle Of The Brands video competition, we didn’t realize they would be bringing the Payne…filmer Cameron Payne that is.The Never Summer team of Jacob Carey, Nick Larson, "Redneck" Ryan Stephens, and Brady Farr for sure sent it at Superpark 16 but ultimately Volcom emerged from this round victorious. Filmer Jake Price’s use of pyrotechnics, silicone, and atmospheric smoke combined with the shralp skills of Dylan Alito, Zac Marben, Daniel Brown and the rest of the Volcom squad put this edit over the top. Both the Volcom and Never Summer edits are posted below in addition to all of the 2012 Battle Of The Brands submissions. Be sure to click here to watch and vote for the latest Battle of the Brands match-up.
ROUND 9 RESULTS
While beetles are notorious for taking down trees, The Beatles have played a significant role in helping at least one Arbor stay alive. Despite garnering nearly 1300 votes, K2 couldn’t halt the advance of Arbor into the next tier. Scott Vine’s inplant 540 and one-footers were among the many impressive maneuvers that helped earn Arbor nearly 60 more votes than their counterpart. Both the Arbor and K2 edits are posted below in addition to all of The 2012 Battle Of The Brands submissions released to date. Be sure to click here to watch and vote for the latest Battle of the Brands matchup.
ROUND 8 RESULTS
With a near record turnout of voters, the final face-off of the first tier of the 2012 Battle Of The Brands brackets went right down to the wire. With a mere ten votes separating Ride and Nike with less than ten minutes remaining at the polls, it truly was anyone’s game well into the 11th hour. Yet 600 seconds later Nike pulled off the victory. Both the Nike entry with a score by David Bowie and the Ride edit which showcases at least two Asian snowboarders are posted below in addition to all of The 2012 Battle Of The Brands submissions released to date. Be sure to click here to watch and vote for the latest Battle of the Brands matchup.
In Greek mythology, Nike is the goddess who personifies victory. Well, Mt. Olympus be damned, this is Mt Bachelor and the brigands from Beaverton haven't left anything to chance when it comes to their 2012 Battle Of The Brands debut. Fueled by the viking blood pumping in their veins, Peetu Piiroinen and Halldór Helgason pillaged the park while Sage Kotsenburg, Gjermund Bråten and Ethan Morgan flanked the field with a flurry of double grabs, double corks, and double line jibs.
Starring: Gjermund Bråten, Sage Kotsenberg, Pettu Piiroinen, Halldór Helgason, Ethan Morgan
Filmers: Joe Carlino, Sam Hiltner, Greg Weaver
Soundtrack: “Black Country Rock” By David Bowie”
Ride came to the Battle of the Brands to play. With a strong team showing at Bachelor came a heavy roster of Ride riders, and when they showed up to the Superpark, it was all-out war. Their edit, filmed by Tommy Little, Yugo Tamagaki, and Team Manager Matt Sickels is highlighted by Brennen Swanson's double corks, Austin Hironaka's seemingly effortless style, Todd Kirby emulating Austin's fluidity, and Yuki Kadono, the young Japanese ripper whose efforts earned him a nod from the SNOWBOARDER staff as one of the top ten standouts at Superpark 16.
Starring: Sam Hulbert, Sebastién Toutant, Darrell Mathes, Alex Cantin, John Shaw, Brennen Swanson, Austin Hironaka, Beau Bishop, Todd Kirby, Yuki Kadono
Filmers: Tommy Little, Yugo Tamagaki, Matt Sickels
Soundtrack: The Holograms, "ABC City"; Danger Beach, "Apache"
ROUND 7 RESULTS
When CAPiTA says “We Devour Everything” they can now add the first round of the 2012 Battle Of The Brands to that claim. Though Smokin’ rallied respectable support, it wasn’t enough to conquer CAPiTA. Both the artsy CAPiTA Superpark submission and the very to the point Smokin’ entry are posted below in addition to all of The 2012 Battle Of The Brands submissions released to date. Be sure to click here to watch and vote for the latest Battle of the Brands matchup.
In keeping with their motto "We Devour Everything" the CAPiTA clan took to the Superpark 16 setup like cold cannibals feasting on every rideable face, leaving only the bones behind for the filmers to slice up. For five days straight, Brendon Rego and Scott Stevens toyed with trannys, Brandon Cocard chucked meat, Jess Kimura changed stereotypes, Durrel Williams nollie double fronted, Brendan Gerard double grabbed his corks and Garrett Warnick wormed his way onto the short list of Superpark 16 standouts.
Starring: Brandon Cocard, Brendon Rego, Scott Stevens, Jess Kimura, Durrell Williams, Phil Jacques, Andrew Burns, Dustin Craven, Brendan Gerard, Garrett Warnick
Filmers: Mark Dangler, Skylar Brent, Ross Phillips, Dykeboy, Connor Brown
Soundtrack: "Gone," Mikal Cronin
This edit is awesome, and we're not just blowin' smoke. Along with a few 12oz. shotguns on the hill, Team Manager Binky Dipasquale also toted with him a handful of riders ready to shoot to kill it. Superpark staple Jeff Kramer took to the Boreal and Seven Springs jumps with unreckless abandon, Corey Noble shut down the Bachelor hitching post, while up-and-comer Dash Kamp settled everything in sight, and Alex Dos Santos hit nearly every jump at Superpark 16. What's most impressive to us though, is Boreal builder and living legend Lane Knaack sessioning one of the features that he constructed, making him one of the only riders at Superpark to not only build at Bachelor, but also to boost as well. In other words, the Smokin' team was on fire at Superpark.
Starring: Alex Dos Santos, Max Weinberger, Jordan Wells, Jeff Kramer, Corey Noble, Lane Knaack, Dash Kamp
Filmers: Garrett Jurach, David Warren, Binky Dipasquale
Soundtrack: Traffic, "Shoot Out at the Fantasy Factory"
ROUND 6 RESULTS
Despite having arguably the best filmed triple cork to date, Sebastien Toutant’s and Oakley’s Battle Of The Brands submission led to their submitting to Nitro in this first round faceoff. Nitro’s loose lapping and team synergy resonated with the greater number of voters and they will now go up against ThirtyTwo in their next BOTB encounter on July 23rd. Both Oakley’s “Subjekt Sebastien” and Nitro’s “Bachelor Party”are posted below in addition to all of The 2012 Battle Of The Brands submissions released to date. Be sure to click here to watch and vote for the latest Battle of the Brands matchup.
The Foothill Ranch-based eyewear giant Oakley took an interesting yet justifiable approach to their Superpark 16 Battle of the Brands edit. They featured only one rider. Thing is, said rider is perhaps one of the best park jumpers who has ever strapped into a snowboard, and that's fitting, because Superpark 16 was one of the best snowboard parks that's ever been built. Surrounded by unbelievable features, Sebastién Toutant goes nuts in this 3:39 movie portraying his on-hill exploits at Bachelor. Vote for Oakley's edit if you think this one-man army can advance to the next round of Battle of the Brands.
Starring: Sebastién Toutant
Filmers: Mathieu Cowen
Soundtrack: Jimmy Dear, "Dangerous," Fate on the Ground
Nitro might've been the only crew at Superpark 16 with a Team Manager capable of riding at a similar level of the showcased athletes in attendance. Former pro shred Knut Eliassen heads up his roster of heavies that include Pat Burgener, Marco Grigis, Blake Geis, Sam Taxwood, Griffin Siebert, Ben Bilocq, Blaze and Sage Kotsenburg, Parker Duke, Johnny Brady, and Nils Arvidsson. Chock-full of GoPro bangers, party footage, double flips, photographer Bob Plumb's crazy antics, and an ender that you have to see to believe, the Nitro edit is a serious contender in the 2012 Battle of the Brands Presented by Gatorade. Sit back, relax, and enjoy the Nitro squad tearing through Superpark 16.
Starring: Pat Burgener, Marco Grigis, Blake Geis, Sam Taxwood, Griffin Siebert, Ben Bilocq, Blaze Kotsenburg, Sage Kotsenburg, Parker Duke, Johnny Brady, Nils Arvidsson
Filmers: Cole Taylor, Knut Eliassen, Connor Brown
Soundtrack: New Order, "Bizarre Love Triangle"
ROUND 5 RESULTS
When it came to their 2012 Battle Of The Brands Round 1 match-up, it seems like most of the voters didn’t feel like going with the Flow. At the same time the brand whose name is the same as O.J. Simpson’s jersey number murdered it. Yet only time will tell if ThirtyTwo has the juice to make it all the way to the finals. Both the Super 8 Flow Superpark submission and the aggroagave-inspired ThirtyTwo entry are posted below in addition to all of the 2012 Battle Of The Brands submissions released to date. Be sure to click here to watch and vote for the latest Battle of the Brands matchup.
For Flow Snowboards' 2012 Battle of the Brands edit, they employed three icons (aside from NXTZ Team and Marketing Manager Dale Rehberg) to assist in the production value of their final offering. To further embed the riding of Scot Brown, Nial Romanek, Brandon Reis, Jordan Nield, and Tim Humphreys into your minds, Flow went ahead and tapped famed lensman Chris Brunkhart to document their week in Bachelor. On top of Brunkhart's Super 8 Superpark 16 masterpiece, the second tune in the two-song edit is none other than Wes Makepeace and Mat Donahue covering "Highwayman" by Willie Nelson, Johnny Cash, and Kris Kristofferson. Now that we think about it, this edit is simply legendary.
Starring: Scot Brown, Nial Romanek, Brandon Reis, Jordan Nield, Tim Humphreys
Filmers: Chris Brunkhart, Zach Egge, Dale Rehberg
Soundtrack: The Blackwater Fever; Wes Makepeace and Mat Donahue, "Highwaymen"
The band belting out the brassy beat for this slick submission may be known as The Champs and the track may be titled "Tequila" but the contenders on display here are the most intoxicating part of this mix. Highlights include Chris Bradshaw's slow mo frontside spinning style, Joe Sexton's pretzel tap ledge line, Brandon Hobush's barrage of board control, and Scott Stevens's alley-oop Phillips 66. Vote above if you think ThirtyTwo is #1.
Starring: Brandon Hobush, Scott Stevens, Chris Grenier, Johnny O’Connor, Chris Brewster, Spencer Schubert, Dylan Thompson, Joe Sexton, Chris Bradshaw, Tyler Flanagan
Filmers: HDJ (Hi-Def Jeff), Ross Phillips, Brandon Phillips, Trent Ludwig
Soundtrack: The Clamps, "Tequila!"
ROUND 4 RESULTS
Though both brands put out a valiant and entertaining effort, when all was said and done a vast Battle Of The Brands voters didn’t want to join Gnu’s Club Weird. By a 2 to 1 margin of votes Never Summer handily advanced out of their debut matchup to the next round and a face off against Volcom on July 19th. Both the victorious Never Summer entry and the tripped-out Gnu presentation are posted below in addition to all of The 2012 Battle Of The Brands submissions released to date. Be sure to click here to watch and vote for the latest Battle of the Brands matchup.
Gnu has taken the peacenik approach to this clash of companies. Though not quite going so far as to follow a "Make Love Not War" mantra, Danny Kass, Blake Paul, Forest Bailey, Matt Edgers, Max Warbington, Forrest Burki, Zach Leach, Gus Warbington, Ulrik Badertscher and the rest of these Mervin merrymakers chose Mt. Bachelor for their vision quest while still getting high on the Super booters, and more importantly, getting weird.
Starring: Blake Paul, Zach Leach, Matt Edgers, Danny Kass, Ulrik Badertscher, Doran Laybourn, Max Warbington, Villa Uotila, Forest Bailey, Gus Warbington, Forrest Burki, Chris Rasman
Filmers: Tim Stanford, Timothy Karpinski, Zach Leach, Aaron Hooper, Shawn Bishop
Soundtrack: Blouse, "They Always Fly Away"
The Never Summer team showed up to Superpark 16 with no false pretenses, and from the first chair to the final lap, team riders Jacob Carey, Nick Larson, "Redneck" Ryan Stephens, and Brady Farr stepped up to every setup. Ryan Stephens was rocking the biggest beard at Superpark which was fitting because all of the features he sent it off of were hairy. Brady shuts down the jib features scattering the upper section of the park, while Jacob and Nick took to the sky all week long. After you're finished watching this Battle of the Brands edit, you'll see that in this head-to-head war, Never Summer will never surrender.
Starring: Jacob Carey, Nick Larson, Ryan Stephens, Brady Farr
Filmers: Cooper Hoffmeister, Cameron Payne
Soundtrack: Michael Menert, "The Same Disease"
ROUND 3 RESULTS
When it comes to winning the Battle of the Brands Round 3, Yes means no, and no means maybe next year. In all seriousness though, the Yes squad put together a strong edit that garnered its fair share of votes, but it wasn’t enough to topple Jake Price and his Volcom cohorts in Round 3. Volcom will be moving on to the next round. Both the debaucherous Volcom vid and the multi-sport mayhem of the Yes edit are posted below as well as the four previous Battle entries from Arbor, Bataleon, Quiksilver and K2. Be sure to click here to watch and vote for the latest Battle of the Brands matchup.
In order to watch Romain De Marchi and DCP snowboard on the silver screen, you'd usually have to pay $19.99, and it would come in DVD form, but not anymore, thanks to the Yes team's attendance at Superpark 16. Speaking of 1999, that is probably the last time that both Romain and DCP attended Superpark. The alpine icons packed up an RV and road-tripped it to Bachelor with the rest of the Yes Snowboards team, including French Canadian crusher Frank April, jumping juggernaut Madison Ellsworth, Colorado killer Colin Spencer, and Scandinavian psycho Marius Otterstad. After their Superpark exploits are over, they skate, surf, and live the prototypical RV life, all edited to the memorable medleys of Fleetwood Mac and Motörhead.
Starring: DCP, Romain De Marchi, Madison Ellsworth, Frank April, Colin Spencer, Marius Otterstad
Filmers: Pascal Gallent, Jim Langer
Soundtrack: Fleetwood Mac, "Never Going Back Again"; Motörhead, "Overkill"
Those who are easily offended should steer clear of this lo-fi and low-brow entry from Volcom. From Dylan Alito's take on drunk dialing to motor boating madmen to drive-by boob tube lawn jobs, the "Stoners" sent it as hard at Superpark 16 off the hill as they did on. Intertwined with this pre-and-post shred mayhem are clips of Zac Marben's three story high hip maneuvers, Daniel Brown baggin' bangers off the chain, Dylan Alito's loose lines, Frank Knab hucking double heave hos, Bjorn Leines's seasoned take on the Seven Springs setup, and Scott Blum's booming board control in addition to other riders keeping it real and keeping it raw.
Starring: Dylan Alito, Scott Blum, Daniel Brown, Curtis Ciszek, Blair Habenicht, Frank Knab, Bjorn Leines, Zac Marben, Cody Rosenthal (cameo), Jimmy Goodman (cameo)
Filmers: Jake Price, Pat Barraza, Seth Huot, Greg Weaver, Blair Habenicht
Soundtrack: El Michels Affair, "Shimmy Shimmy Ya," Enter the 37th Chamber; Bone Thugs 'N' Harmony, "First of Tha Month," E. 1999 Eternal; Apache Indian, "Boom Shak-a-lak," Nuff Vibes EP
ROUND 2 RESULTS
Though they fought with bravado, the Bataleon brigade has succumbed to the social onslaught put forth by Arbor in the second Battle Of The Brands matchup. Wild vote swings coincided with the earth's rotation as Bataleon’s European supporters came into play overnight causing the ardent Arbor loyalists to rally at dawn proving that the Battle Of The Brands is truly a global conflict. Both the victorious Arbor vid and the highly-entertaining Bateleon edit are posted below as well as both Quiksilver and K2’s entries. Be sure to click here to watch and vote for the latest Battle of the Brands matchup.
Though not to be confused with an actual battalion, Bataleon Snowboards still traveled to Mt Bachelor, Oregon in force. From triple bases to double corks to ankle-clipping closeout contortions, Jaeger Bailey, Ethan Morgan, Eric Messier, Wiley Tesseo, Mitch Richmond, Gulli Gudmundsson, Ted Lavoie, David Bertschinger Karg and the rest of these black-coated miscreants rode Superpark 16 like they stole it.
Starring: Ben Rice, DBK, Eric Messier, Ethan Morgan, Gulli Gudmundsson, Jaeger Bailey, Jonas Steen, Kyle Lopiccolo, L'Arrogs, Mitch Richmond, Phil Tardif, Ted Lavoie, Travis Williams, Wiley Tesseo
Filmers: Ryan Scardigli, Nick Greeve, Paul Heran, Sean Lucey
Soundtrack: “God Bless America”; “80’s workout video”; Mean Jeans, “Total Creep”; Toby Keith, “Cabo San Lucas”; Unknown Artist, “Blondie in Khmer Camouflage”; The Clean, “Fish”; Jacques Dutronc, “Et Moi, Et Moi, Et Moi”; Billy Currington, “Pretty Good at Drinking Beer”; Wiz Khalifa, “Erryday ft. Juicy J”; Dead Ghosts, “Dead Ghosts”; Ramones, “We’re a Happy Family”; Bobby Day, “Rockin’ Robin”; Dum Dum Girls, “Oh Mein Me”; Crazy World of Arthur Brown, “Fire”
For the first time in recent memory the Draft has been employed to win a battle on American soil. Of course what we're referring to is the Arbor Draft snowboard as ridden by Brandon Hammid and Mark Reininga in the accompanying edit. Despite their eco-minded mission the ranks of the Arbor team at Superpark 16 are far from "green" recruits. Veteran Curtis Woodman has transferred his knowledge of backcountry lines to the front lines of Mt. Bachelor and last year's Gatorade Go All Day Superpark Standout Scott Vine once again found himself as a part of the freestyle vanguard with a one-foot ender.
Starring: Scotty Vine, Curtis Woodman, Erik Leon, Nick Visconti, Sammy Spiteri, Brandon Hammid, Mark Reininga, Pat Reddy, Joe Bosler
Filmers: Matt Devino, Eli Weiner, Nate Shute
Soundtrack: The Beatles, "Tomorrow Never Knows"
ROUND 1 RESULTS
In the opening skirmish of the 2012 Battle of the Brands, both combatants did their respective labels proud but as the last votes were cast well into the 11th hour it was the K2 corps from Seattle, Washington that usurped the carousing contingent from Quiksilver. Though the polls are now closed for this round and K2 will keep moving forward in the Battle of the Brands brackets, both Quiksilver and K2’s Superpark 16 team videos are posted below for your viewing pleasure. Be sure to click here to watch and vote on the latest Battle of the Brands matchup.
Quiksilver's Superpark 16 Battle of the Brands edit was concepted and executed by none other than Trent Ludwig, the Northwest snowboarder-turned-filmer, and once you see the production value (and partying) of the intro to the video, you'll be hooked, and the riding is just as insane. Once atop the Superpark 16 setup, Johnny Brady, Will Lavigne, Matt Belzile, Ted Borland, Jake OE, Bryan Fox, Danimals, Alex Beebe, and Ulrik Badertscher put on a display that's both fun to watch and heavy as hell. Keep an eye out for Jake OE's boardslide to drop on the Boreal wall, Ulrik's frontflip handplant on the mini step-up, and B. Fox's balls-out jumping, among many other standout Superpark tricks fueled by the Quik team's liquid courage.
Starring: Johnny Brady, Will Lavigne, Matt Belzile, Ted Borland, Jake OE, Bryan Fox, Danimals, Ville Paumola, Chris Rasman, Alex Beebe, Ulrik Badertscher
Filmers: Trent Ludwig, Harry Hagan, John Ray
Soundtrack: Red Fang, "Hank is Dead," Murder the Mountains, Relapse Records; Red Fang, "Painted Parade," Murder the Mountains, Relapse Records
K2's entry into the 2012 Superpark Battle Of The Brands begins simple enough with an insightful narrative from good ol' boy Ben Lynch. Of course Ben's down to earth approach to the tao of shred is in contrast to the airtime he bags alongside teammates Nick Dirks, Matt Belzile, Skylar Thornton and Matts Kulisek in this gimmick-less and subdued submission by the K2 contingent.
Starring: Shaun McKay, Ben Lynch, Mason Aguirre, Nick Dirks, Skylar Thornton, Matt Belzile, Matts Kulisek, Kyle Miller
Filmers: Neil Goss
Soundtrack: The Band, "The Needle"; The Band, "The Light," Albino Father
FINAL VOTE TALLY