SNOWBOARDER Magazine and Monster Energy are partnering with Mammoth Mountain, California for an event like no other. On Saturday, May 26th, sixteen of the best rail riders on the planet are set to assemble below Mammoth’s Main Park for the West Coast Invitational Game of S.N.O.W. World Championships.
Starting with eight head-to-head battles, the sixteen invited riders will go trick-for-trick through four rounds until only two are left in the finals to battle it out for the $10,000 first place prize. The setup is simple but the tricks will be unbelievable, as the Mammoth Unbound park crew has supplied a down bar and a down-flat-down kink rail to serve as the two features for the riders’ rounds. The first snowboarder to drop in each round will be chosen at random and the rules will dictate that if they land a trick then the other rider they are up against will have to land the same move or risk being assigned a letter until the word “S.N.O.W.” is spelled out, hence eliminating said competitor. To ensure that the participants are proper in their execution, SNOWBOARDER Magazine, Monster Energy, and Mammoth Mountain have tapped Eddie Wall and Scotty Arnold to be guest referees for the event.
SNOWBOARDER Magazine’s Editor Pat Bridges had this to say about an event that is the first of its kind on a platform of this magnitude: “SNOWBOARDER Magazine, Monster, and Mammoth are honored to have the most influential jibbers on earth joining us for the first-ever Game of S.N.O.W. World Championships. We’ve all played the game before, and now we all get to see it taken to the next level.” Dustin Del Giudice, the Creative Manager for Unbound Terrain Parks mirrored Pat’s sentiments, as he stated, “Mammoth is so stoked to team up with SNOWBOARDER Mag on this inaugural World Championship game of S.N.O.W. during our annual WCI end of season blow-out party. Pitting some of the best rail rippers in a head to head battle-royal format for 10,000 bucks is the ultimate ender to a great season!”
The sixteen invited pros consist of some of the most talented jibbers ever to strap in and their accolades range from X Games gold medals to mind-blowing video parts. The confirmed superstars set to put on a show of epic proportions are Louis-Felix Paradis, Frank April, Will Lavigne, Bode Merrill, Ethan Deiss, Dylan Thompson, Brandon Hobush, Zak Hale, Dylan Alito, Jake Kuzyk, Joe Sexton, Jaeger Bailey, Garrett Warnick, Spencer Schubert, and two surprise guests to be announced this week. With a roster of riders capable of their feats, the first annual Game of S.N.O.W. World Championships at Mammoth’s West Coast Invitational bash is sure to be the most fun and awe-inspiring way to end the season. Be sure to head to Mammoth if you’re in or around the area for the live event and if you can’t make it, check back to snowboardermag.com for all the videos, photos, and recaps from what will be one of the most game-changing events in the history of snowboarding.
SNOWBOARDER Magazine is entering its 26th year of documenting the sport of snowboarding. Since day one, SNOWBOARDER has been the inspiration for riders to go out and shred, indulge in their passion, and progress their skills. The name says it all, if you’re a snowboarder, then SNOWBOARDER is for you. The magazine is part of Source Interlink’s GrindMedia that reaches more than two million active sports enthusiasts each month through an integrated network of magazines, online properties, events, and television programming. www.snowboardermag.com
About Monster Beverage Corporation
Based in Corona, California, Monster Beverage Corporation is the leading marketer and distributor of energy drinks and alternative beverages. Refusing to acknowledge the traditional, Monster Beverage Corporation supports the scene and sport. Whether motocross, off-road, NASCAR, BMX, surf, snowboard, ski, skateboard, or the rock and roll lifestyle, Monster is a brand that believes in authenticity and the core of what its sports, athletes and musicians represent. More than a drink, it’s the way of life lived by athletes, sports, bands, believers and fans. See more about Monster Beverage Corporation including all of its drinks at www.monsterenergy.com
About Mammoth Unbound
The Mammoth Mountain Unbound Terrain Parks lead the industry in innovation and quality with nine parks, three half pipes, 90+ jibs and 100+ jumps on over 100 acres of California’s favorite mountain resort. Using state-of-the-art equipment to provide a progressive environment for all levels, from beginners to a team of our own professional athletes, the Unbound Terrain Parks are on the forefront of progression, earning consistent ratings among the top parks of the world. For more information on the Unbound and Mammoth Mountain Ski Area, visit www.MammothUnbound.com or call 800.MAMMOTH.