Jones Snowboards Introduces Women’s Snowboards
Jones builds a Solution,Twin Sister and Mothership, for women who ride the whole mountain
Squaw Valley, CA (March 22, 2012) – Jones Snowboards, an award-winning snowboard brand created by professional big mountain snowboarder Jeremy Jones is proud to introduce a line of women’s boards for the 2012/2013 season. In the true spirit of Jones Snowboards the women’s series is designed for freeride progression of the highest order.
“Since the first day Jones Snowboards hit shops I’ve been asked by the ladies, ’Where are the women’s boards?’” says Jeremy Jones. “We built Jones’ women’s boards to combine the characteristics and offering’s of the men’s line with the dimensions demanded by our team of amazing female freeriders.”
Jones women’s diverse team includes: Holly Enderle winner of King of the Hill in 2011, who has been riding the Mothership extensively this year; Liz Daley, a splitboard mountaineer riding the Women’s Solution; Bibi Pekarek, who will appear in Jeremy Jones’ new film “Further” coming out this fall and Callan Chythlook-Sifsof an Alaska-native, who competes in X Games Boardercross and is a member of the US Snowboard team.
The debut women’s line from Jones Snowboards focuses on big mountain freeriding, powder, all-mountain versatility and a splitboard model for going deeper into the backcountry with ease. The three models are a direct evolution of one of the men’s models, but with customized sidecut, flex, length and waist widths.
The Mothership is an ash-wood topped beauty built for women who fiend for steep terrain and fast lines. Mellow Magne-Traction keeps the Mothership solid on ice, while the blunt nose, directional rocker and camber underfoot deliver the float and stability to bomb rowdy terrain.
Trail breaking, backcountry women will rejoice in the new Women’s Solution Splitboard. The Women’s Solution is the split version of the Mothership, built to handle anything the mountains throw at you – on the way up or down. Mellow Magne-Traction on both inner and outer edges deliver confidence when the conditions get icy. The blunt nose and early rise tip and tail keep the Solution afloat on even the deepest days.
The Twin Sister is the board for women who want to ride it all – pow, pillows, trees and the terrain park. The Twin Sister features a twin-profile, directional flex, CAMROCK tip and tail and traditional camber between the feet. Mellow Magne-Traction keeps the Twin Sister on edge and helps lock in every turn.
Find Jones Snowboards women’s collection in specialty snowboard and outdoor stores worldwide starting in fall 2012. Learn more about Jones Snowboards new women’s line at jonessnowboards.com.