San Diego, CA – January 19, 2015 – Marketing Farmer is proud to announce that Coffee Blenders is the newest member of their growing family of clients. Coffee Blenders is the pioneer in functional coffee. They Blend 100% Arabica coffee with a therapeutic serving of an all-natural ingredient clinically proven to improve one's wellbeing. Formats include single-serve cups and a new gourmet pour over called Lotus Cup. Marketing Farmer will now manage online marketing strategy and athlete management for the brand. "We could not be more amped to be working with Coffee Blenders," says Brad Farmer of Marketing Farmer "They have a high quality and unique product offering and have developed a niche that we believe has amazing potential for growth and success. We look forward to helping them exceed online marketing objectives and introducing them to the action sports market through athlete marketing."
"We are very pleased to be working with Marketing Farmer, says Nick Rex, CMO for Coffee Blenders. "Their strong expertise in strategic online marketing, coupled with their emphasis in the action sports market, directly appeals to the active lifestyles our consumers enjoy."
Coffee Blenders Welcomes Pro Snowboarder, Scotty Vine As Their First Sponsored Athlete
As part of Coffee Blenders initial move into the action sports market, they have welcomed professional snowboarder, Scotty Vine to their team as their first sponsored athlete. Scotty Vine is well known for not just raising the bar, but lifting it to a whole new level of what is possible in snowboarding. The creativity he demonstrates in snowboarding is, at times, unbelievable as he often literally defies physics with his style and tricks. As a representative for Coffee Blenders, Vine will help build awareness of their functional products in the world of snowboarding and beyond.
"The Coffee Blenders team is thrilled to work with Scotty Vine as our first team rider," says Rex. "Scotty's amazing abilities as a snowboarder and his creative spirit are directly in-line with the interests of our team and consumers.”
“Coffee Blenders’ focus on quality and shared eco-conscious mindset is right up my alley," says Vine. "I am honored to be the company’s first athlete ambassador.”
Coffee Blenders introduces a unique set of coffees with health benefits:
Lotus Cup™ – Nude Cup™ is a revolutionary gourmet pour-over brewing method from Coffee Blenders. The Lotus Cup brewer creates a hand-crafted coffee experience anywhere, no machine needed, just hot water. "Nude" refers to the coffee being simply gourmet-quality, organic and 100% Arabica. Conveniently versatile; use it at home, the office, camping, or on any adventure! http://www.coffeeblenders.com/products/lotuscup/
Coffee Blenders® – Lean Cup™ is fortified with Svetol®, a safe, all-natural plant extract of decaffeinated green coffee. Rich in active components that inhibit specific enzymes and shut down the glucose pathway in the body, Svetol® is clinically proven to burn fat and help with weight loss. http://www.coffeeblenders.com/products/leancup/
Coffee Blenders® – Think Cup™ contains Cereboost®, a safe, all-natural plant extract derived from American Ginseng. Cereboost® is clinically proven to improve brain function, especially in the cognitive areas of working memory and alertness. http://www.coffeeblenders.com/products/thinkcup/
Coffee Blenders® – Relax Cup™ comes with L-Tea Active®, more commonly know as L-Theanine, a non-protein amino acid found in green tea leaves. L-Tea Active® is safe, all natural and clinically proven to induce relaxation without drowsiness while improving mental clarity. http://www.coffeeblenders.com/products/relaxcup/
Read about the clinically proven benefits: http://www.coffeeblenders.com/benefits/
About Coffee Blenders:
At Coffee Blenders, our mission is to provide high quality coffee with health benefits. By cultivating the world's choicest 100% Arabica beans and working with experienced sommeliers – experts with a deep understanding of coffee origins, flavors and compositions – we're able to handcraft unique blends that appeal to both casual coffee drinkers as well as people with more discerning palettes. Additionally, our slow roasting process allows us to maintain the beans' natural flavors while we incorporate functional ingredients, creating coffees that are as delicious as they are beneficial. More than experienced, passionate coffee makers, we're social citizens. Coffee Blenders is affiliated with NuZee, Inc. NuZee remains committed to using only all-natural, clinically supported ingredients that are directly sourced and fairly traded. Our hope is that with every sip, you'll taste the meticulous care and attention that goes into every cup of Coffee Blenders. For more information on Coffee Blenders visit: http://www.coffeeblenders.com
About Marketing Farmer:
Marketing Farmer was created in 2001 and offers a wide variety of marketing and editorial services. Clients currently include Coffee Blenders, Swiss Side, Lucid Eyewear, and Flux Bindings and there is a history of solid clients including Arbor Snowboards, Arbor Skateboards, Arbor Apparel, Mountain High Resort, Stevens Pass Resort, Big Bear Mountain Resorts including Bear Mountain and Snow Summit, FUELTV and ESPN Action Sports. Marketing Farmer also currently manages select professional athletes. For more information on Marketing Farmer visit: http://www.marketingfarmer.com/