TOTINO’S® Signs Mason Aguirre


Aguirre is the Second Snowboarder to be Added to the Totino's Team

Minneapolis, MN. October XX, 2009 – Totino’s®, makers of Totino's Pizza Rolls® snacks and Totino's Party Pizza®, announced today that the brand has added snowboarder Mason Aguirre to their winter roster. "It's awesome to ride for Totino's and I am excited to be on the team with Danny," said Aguirre. "Totino's Rolls was one of my favorite snacks when I was a kid so it's cool to have a whole freezer full of them now." The 21-year-old snowboarder known for his aggressive riding style is no stranger to success. In 2006, Aguirre represented the USA at Torino, and remains familiar with the podium at international competitions. An impressive 2008/2009 season included first place finishes at the Winter Dew Tour stop in NorthStar, and the Burton New Zealand Open. Aguirre is a member of the famed FRENDS crew which includes fellow Totino's athlete Danny Davis. "After signing Danny to the roster, we knew that Mason would be the perfect teammate," said Jason Bennicoff, Totino's Associate Marketing Manager. "Our involvement with action sports continues to grow, and sponsoring Mason is our way of continuing to solidify that commitment."  Aguirre and Davis will be featured in an upcoming Totino's commercial.


In addition to sponsoring Aguirre and Davis, Totino's has partnered with Alli as title sponsor of Winter Dew Tour's opening event in Breckenridge, Colo., December 18-20, 2009. The brand will give out samples of Totino's products at the Totino's Open, and will offer fans a chance to win a VIP trip to the 2010 Winter Dew Tour along with new gear.