Evo Denver Kickoff Party – SIA 2018
SIA has officially begun, and we couldn’t think of a better way to kickoff our time here in Colorado then checking out the opening party at the evo flagship Denver store, a valued #SNOWBOARDERFreePress retailer. If you haven’t ever stopped in, try to make it some time. The shop is a source to all things snowboarding, with a small art gallery and plenty of products.
From industry heads to shop employees, a large crowd came in to reunite and talk about their seasons goals, both riding and business, but mostly just riding. There is still a whole trade show of time ahead to talk shop, so for the opening night of the now combined Outdoor Retailer and Snowsports Industries America, we all just talked in a shop. The cash registers were closed and the coolers were brought out. Beer was free and all of the donations went to SOS Outreach, a group that engages with at-risk youth through snowboarding, skiing, climbing and other adventure sports, ranging from day programs to multi-year mentorship. A huge thanks to evo for hosting, and clearing out space for a dance floor in lieu of the showroom floor, and check back soon for exclusive coverage of all the product here at SIA in Denver!