Like the rest of us, Dang Shades founder Chris Beresford puts on his wide-legged jeans one side at a time before strapping in and sending floaty back ’80s, arcing perfect carves and skimming gnarly butters all while making it look decidedly mellow. Like the easy style with which he boards, Beresford founded his eyewear empire on the tenants that drive the turns he makes: friends, laps, and the simple enjoyment of going edge-to-edge. While at Snowboy Productions’ Holy Bowly last April at Mammoth, Bear Claw took a few moments in between many turns to extrapolate on the dang loosest sunny brand in snowboarding, Dang Shades.